Project Description
the case
The BSiH Lab sought a dynamic and engaging website to authentically represent their cutting-edge work, showcase their extensive research projects and findings, and serve as a central hub for the latest updates and activities.
They turned to R Digital with a vision of creating a website that not only fulfilled these diverse needs but was also easy to manage and capable of evolving with their future growth.
our approach
Understanding the Client’s Needs:
Our first step was to conduct a detailed briefing session with the BSiH Lab team. This phase involved in-depth discussions to understand their specific requirements, objectives, and the unique challenges the client faces in the field of behavioural and health sciences.
We explored the goals for the website, the type of content the clients wanted to feature and the functionalities they needed. This comprehensive understanding was crucial for tailoring our approach to meet their exact needs.
Wireframing and Conceptualisation:
With a clear understanding of the BSiH Lab’s requirements, we moved on to the wireframing stage. We created detailed wireframes to map out the structure, layout, and user journey of the website. This step allowed us to visualise the placement of key elements such as the homepage, the project section, current and past research and news updates.
We worked closely with the BSiH Lab team during this phase to ensure the wireframes aligned with their vision and provided a seamless user experience.
Design and Aesthetics:
Once the wireframes were approved, our design team began crafting the visual aspects of the website. We focused on creating a clean, modern, and professional look that reflected the academic and scientific nature of the BSiH Lab’s work.
The design included intuitive navigation menus, visually appealing graphics, and a layout that highlighted the lab’s projects and findings. We also ensured that the design was responsive, providing an optimal viewing experience across different devices.
results
The new website for the BSiH Lab, designed and developed by R Digital, successfully achieved the client’s objectives and delivered significant improvements across various aspects.
Firstly, the user experience was markedly enhanced through smooth navigation and clear presentation of information, making it easy for visitors to explore the BSiH Lab’s work and research.
This intuitive design ensured that users could quickly find and understand the lab’s projects, publications, and latest updates. Secondly, the website’s SEO-ready design significantly improved its visibility on search engines, attracting a broader audience and increasing traffic to the site.
This boost in visibility helped the BSiH Lab reach more stakeholders and collaborators in the field of behavioural and health sciences. Additionally, the implementation of WordPress CMS provided the BSiH Lab team with a powerful yet user-friendly platform for managing content.
This ease of management enabled them to efficiently update the website with new research, findings, and news, ensuring the site remained current and relevant. Furthermore, the website effectively showcased the BSiH Lab’s diverse projects and findings, serving as a comprehensive platform that highlighted their contributions to the field.
Overall, the collaboration with R Digital resulted in a modern, functional, and visually appealing website that not only met but exceeded the BSiH Lab’s expectations, supporting their mission and facilitating their growth.