Project Description
the case
The International Association for Society and Natural Resources (IASNR) is a professional organization that works to promote knowledge exchange and collaboration among researchers who study the relationships between humans and natural resources. IASNR also provides a platform for members to meet, discuss, and explore opportunities in European research projects. In addition, IASNR offers professional development support for early career researchers.
R Digital was recently contracted by IASNR to develop their landing page and create a series of posters that explain the scope of IASNR’s work. The posters were designed to be informative and engaging, with a focus on the importance of IASNR’s work in promoting research and collaboration among its members.
our approach
R Digital carefully went through the brief of the client, decoding the unique preferences about the task. It was important for IASNR to highlight their mission and vision and an emphatic manner through the landing page, but also keep their audience informed about upcoming events. Following the initial brief, R Digital provided a series of options for the client to choose from. The template that was chosen is a clean and sleek page that fosters all the important information that the audience needs to know about IASNR. The same approach was followed with the posters, which are intended to be a compact and straightforward way to explain the scope of work of IASNR. The posters feature relevant background images and clear text that explain what IASNR does in a concise and easy-to-understand way. This clean and efficient design has helped IASNR to define their target audience in a much more effective way.
R Digital did an excellent job of understanding the client’s needs and preferences. We tried to be very responsive to the requests of the client and made sure to keep them updated throughout the process of building their brand-new landing page as well as through the production of the marketing material, continuously involving them in the process. That way, we were able to create a final product that perfectly reflects what IASNR is all about.
results
R Digital is proud to have worked with the International Association for Society and Natural Resources (IASNR) on the development of a new landing page and the series of posters for their marketing needs. The end result is a sleek, user friendly and professional landing page that accurately communicates the work of IASNR to their digital audience. We are honored to have worked on this project and are confident that the new landing page and marketing material will help IASNR to better achieve their mission.
